How Do We Use Your Information?

The type of Personal Information that we process depends on which Products that you use. Please refer to the Our Products section for more specific information regarding what Personal Information is collected by our specific Products and how it is used.

Permobil stores Personal Information to fulfil legal requirements. For example, we store it according to bookkeeping regulations. We also store it to fulfil reporting obligations required by the EU Medical Device Regulations or US Food and Drug Administration (FDA) for Medical Device Manufacturers, as applicable. This processing is based on legal obligations under applicable law. Please see the sections titled Legal Obligation and Legal Disclosures for more information about our legal requirements.

Necessary Communications

From time to time, we use your Personal Information to send important notices, such as communications about the Products and changes to our terms, conditions, and policies. Because this information is necessary for Permobil to maintain the quality of our Products, keep you informed of your privacy rights, fulfil our contractual obligations with you, and ensure your safety through proper usage of the device, you may not opt out of receiving these communications. This processing is based on Permobil’s legitimate interest purposes or our contract with you.

Optional Communications

If you are a Permobil customer, the Personal Information we collect also allows us to keep you posted on Permobil’s latest product announcements, software updates, and upcoming events. This processing is based on our legitimate interest to communicate with you. These communications are optional. If you do not want to be on our mailing list, you can opt out at any time by contacting us or by clicking the unsubscribe link in the e-mail.

We use Personal Information to help us create, develop, operate, deliver, and improve our Products and detect and protect against errors, fraud, or other illegal activity. We use this information to verify your identity (for example, when you return to our website). This processing is based on our contract with you or Permobil’s legitimate interest purposes.

We also use Personal Information for internal purposes such as auditing, data analysis, and research to improve Permobil’s Products and customer communications and to implement billing systems for Permobil Products. This processing is based on Permobil’s legitimate interest purposes, our contract with you, or your explicit consent and use of My Permobil services.

We make every attempt to only use the minimum amount of Personal Information necessary for performing these tasks and in many cases, such as product improvement, we only use information that has been de-identified, aggregated, anonymized, or pseudonymized.

We use Personal Information to enforce the End User License Agreement (“EULA”); work with your dealer to order and provide Products and customizations; and enable clinics and health service providers to track and service their fleet of Permobil Products, when location services have been activated. This processing is based on Permobil’s legitimate interest purposes, our contract with you, or your explicit consent and use of My Permobil services.

Permobil uses your information from active device sensors to:
• Provide your clinic or health services provider with feedback on how and when you use the power seat functions of your product such as power tilt, power recline, or power elevating leg rests. This processing is based on your explicit consent and use of My Permobil services.:
• Provide you with support for your use of various Permobil Products, such as service repairs, parts replacements, and technical assistance with our online services. This processing is based on our contract with you.:
• Enable our licensors to improve their licensed technology. This processing is based on our legal obligations and is processed in a de-identified, aggregated, anonymized, or pseudonymized format.:
• Address clinical outcomes. This processing is based on your explicit consent and use of My Permobil services.:
• Facilitate your Permobil product’s compliance with clinician protocols. This processing is based on our legal obligations.:
• Enable dealers and clinicians to track and service their fleet of Permobil Products. This processing is based on your explicit consent and use of My Permobil services. :
• Implement billing systems for Permobil Products. This processing is based on our contract with you.


Do We Sell Your Information?

No. Permobil will not sell, rent, transfer, disclose or otherwise permit the use of your Personal Information by advertisers or other third-parties, except for your dealer, clinician, or health service provider, or as set out in the Disclosure to Third-Parties section.


How Long Do We Keep Your Information?

We keep your information only so long as we need it to provide the Products you’ve requested of us and fulfil the purposes described in this Notice.

We retain and use your Personal Information as necessary to comply with our legal and regulatory obligations, such as reporting required by the EU Medical Device Regulations and US Food and Drug Administration (FDA) for Medical Device Manufacturers, as applicable. We also retain and use your Personal Information as necessary for resolving disputes and enforcing legal agreements and policies.

When we no longer need to use your information for the purpose we collected it and there is no need for us to keep it to comply with our legal or regulatory obligations, we’ll either remove it from our systems or depersonalize it so that we cannot identify you. We may retain your information in backups. For more information about our retention practices please contact us.


How Do We Store Your Information?

Your Personal Information is stored by Permobil on its servers, and on the servers of the cloud-based database management services Permobil engages, which are located in Ireland, Sweden, Australia, or the United States. For more information about how or where we store your Personal Information, please contact us.

We use third-party service providers to help us analyze your activities on our websites and improve our Products. For example, these service providers help us measure the performance of our Products or analyze visitor activity. We permit these service providers to use cookies to perform these services for Permobil. Our third-party service providers are required to comply fully with this Notice.

The information collected is Internet Protocol (IP) addresses or similar identifiers. You can set your browser not to accept cookies and our website will tell you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

The method used to block cookies will depend on the web browser used. For example, if you disable a cookie in Microsoft Edge, it will not be disabled in Google Chrome, Firefox, or Safari. Consult the “Help” or corresponding menu in your web browser for instructions. You can also often change settings in relation to a specific type of cookie. For more information visit www.aboutcookies.org or www.allaboutcookies.org.

Our use of cookies is generally not linked to any Personal Information. However, to the extent that non-Personal Information is combined with Personal Information, we treat the combined information as Personal Information for the purposes of this Notice.

Types of Cookies Used

Strictly necessary cookies: these cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
Performance cookies: these cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance.
Advertising and Targeting Cookies: these cookies are set through our site by our advertising partners. They are used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not directly store Personal Information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Social Media Cookies: these cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They can track your browser across other sites and building up a profile of your interests. This impacts the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

We use Google Analytics and Quantcast Measure to store information about how visitors use our website so that we may make improvements and give visitors a better user experience.

Google Analytics is a third-party information storage system that records information about the pages you visit, the length of time you were on specific pages and the website in general, how you arrived at the site and what you clicked on when you were there. These cookies do not store any Personal Information about you, such as your name, address, etc. and we do not share the data outside of Permobil. You can view Google Analytics’ privacy policy at the following link: http://www.google.com/intl/en/policies/privacy/. You can view Quantcast Measure’s privacy policy at the following link: https://www.quantcast.com/privacy/

You may opt-out of Google Analytics collection by downloading the browser plugin “Google Analytics Opt-out Browser Add-on” here.

An IP or Internet Protocol Address is a unique numerical address assigned to a computer as it logs on to the internet. Your IP address is logged when visiting our site, but our analytic software only uses this information to track how many visitors we have from various regions.

Our website permits you to use a third-party social networking platform such as Facebook, YouTube, Twitter and Instagram. This includes use of social media plugins such as Facebook “Like”, Tweet, etc.

When you use these social networking platforms and plugins, your username and password for the available service or collected from you on these services may be shared with us. When you use social networking platforms and plugins, you share your information with them, and their privacy policy applies to disclosures of such information. In addition, they may be able to collect information about you, including your activity or may notify your connections on the social networking platform about your use of the website.

Such services may allow your activity to be monitored across multiple websites for purposes of delivering more targeted advertising. Please note that their own privacy polices apply and we encourage you to read them.


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